We're on a mission

We are world-class farmers and marketers who are on a mission to eliminate food waste on our farms by upcycling the most flavorful fruit in the world.

We push the boundaries of what conventional thinking says we can do with ugly fruit…

We aim to become the world’s largest upcycled fruit company focused on creating unique and delicious food and beverage products that provide great value for mainstream consumers.

We are...

  • Sustainably Sourced

  • Free-from All Major Allergens

  • Made with Real Fruit!

  • Sugars Derived from Fruit

  • The ‘Evergreen’ Farm

Growth Platform

From launch, there is a robust pipeline of products and formats targeting mainstream consumers


  • Fruit Snacks
  • Chocolate Covered Fruit
  • HPP Medleys
  • Best Dried Fruit Ever

Need States

  • Snacking
  • On-the-Go Meals
  • Lunchbox
  • Dessert


  • Dry
  • Purees / Juice
  • Frozen
  • HPP

We believe...

We intend to be the global leader in transforming rejected and ugly fruit into the most flavorful, unique and delicious snacks, challenging conventional thinking and setting new standards for sustainable and responsible consumption. We aspire to impact the farming communities where these fruits are grown